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Campaigns

Trico Corporation Case Study

Trico Corporation Case Study

Campaigns Case Studies Lead Generation Marketing
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Trico Corporation needed to expand their online engagement with B2B customers worldwide. BSPKN provided strategic email campaigns, content offerings, and video marketing to drive…

Augsburg University Case Study

Augsburg University Case Study

Ads Campaigns Case Studies Lead Generation SEM SEO UI/UX
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Augsburg University needed a more efficient way to generate leads while optimizing their ad spend. BSPKN provided a comprehensive digital audit and implemented effective…

The Retreat Case Study

The Retreat Case Study

Campaigns Case Studies CRM Development Lead Generation Marketing SMS
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The Retreat needed a boost in their digital marketing efforts to increase leads and streamline customer interactions. BSPKN provided integrated marketing and CRM tools,…

Honeywell Case Study

Honeywell Case Study

Campaigns Case Studies Customized Engagement Lead Generation Marketing
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Honeywell needed a strategic approach to enhance their brand visibility and engage key accounts in the logistics sector. With targeted Account-Based Marketing (ABM) campaigns,…

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Campaigns Case Studies Lead Generation Marketing

Trico Corporation Case Study

Trico Corporation needed to expand their online engagement with B2B customers worldwide. BSPKN provided strategic email campaigns, content offerings, and video marketing to drive…

  • Pain Points

    • Need for increased online engagement and lead generation.
    • Requirement for strategic email and content marketing.
    • Desire to expand global reach and B2B partnerships.

  • Strategy

  • Implementation

    • Executed strategic email and drip campaigns.
    • Developed and optimized content and video marketing strategies.
    • Coordinated marketing efforts to expand global reach.

  • Results

View Project
Ads Campaigns Case Studies Lead Generation SEM SEO UI/UX

Augsburg University Case Study

Augsburg University needed a more efficient way to generate leads while optimizing their ad spend. BSPKN provided a comprehensive digital audit and implemented effective…

  • Pain Points

    • High ad spend with low return on investment.
    • Need for a thorough digital audit to identify improvement areas.
    • Requirement for effective SEO and SEM strategies.

  • Strategy

    • SEO Optimization: Conducted a full digital audit and optimized on-page search elements.
    • SEM Campaigns: Implemented targeted SEM campaigns through Google Ads and Facebook Ads.
    • Lead Generation: Developed strategies to boost lead generation and conversion.

  • Implementation

    • Utilized SEO, lead generation, CRM, and paid search (SEM) strategies.
    • Coordinated Google Ads and Facebook Ads campaigns for maximum reach.
    • Enhanced overall user experience on digital platforms.

  • Results

View Project
Campaigns Case Studies CRM Development Lead Generation Marketing SMS

The Retreat Case Study

The Retreat needed a boost in their digital marketing efforts to increase leads and streamline customer interactions. BSPKN provided integrated marketing and CRM tools,…

  • Pain Points

    • Low lead generation and engagement rates.
    • Need for integrated marketing and CRM tools.
    • Requirement for effective SEO and lead nurturing automation.

  • Strategy

  • Implementation

    • Utilized HubSpot, Facebook Ads, Google Ads, and various video and content marketing strategies.
    • Developed SEO-optimized content and lead nurturing workflows.
    • Coordinated marketing efforts to improve lead conversion rates.

  • Results

    • Leads: Consistent month-over-month lead increase of 375%.
    • Programs: Waitlists for residential programs.
    • Engagement: Over 500 leads generated per month.

  • Impact

    • Growth: Significant increase in lead generation and engagement.
    • Efficiency: Streamlined internal processes and improved customer interaction.

View Project
Campaigns Case Studies Customized Engagement Lead Generation Marketing

Honeywell Case Study

Honeywell needed a strategic approach to enhance their brand visibility and engage key accounts in the logistics sector. With targeted Account-Based Marketing (ABM) campaigns,…

  • Pain Points

    • Difficulty in targeting strategic accounts effectively.
    • Need for compelling content to engage VP/C-Suite level contacts.
    • Requirement for integrated marketing tools to measure success.

  • Strategy

    • ABM Campaigns: Targeted strategic accounts like UPS, FedEx, and Pepsi through search, social, and display ads.
    • Content Marketing: Created webinars, videos, eBooks, and white papers to engage the audience.
    • Customized Pages: Developed unique landing pages for each strategic account.

  • Implementation

    • Leveraged tools like Salesforce, HubSpot, Marketo, and Google Analytics.
    • Deployed microtargeted media campaigns.
    • Utilized LinkedIn and Google Ads to reach VP/C-Suite level contacts.

  • Results

    • Leads: Generated 99 new leads, with 71 VP/C-Suite visits.
    • Engagement: Achieved 13,364 video views.
    • Impact: Google Ads generated over $10 million in SQL/Opps annually.

View Project